Hey there! It’s Brandon. I’m glad you’re enjoying the blog, and I’d be happy to point you toward more resources that can help you build the board game of your dreams.
As you may have noticed, I don’t update this blog anymore. When I started making games in 2016, I started Brandon the Game Dev to document the whole process of designing, manufacturing, crowdfunding, and publishing board games from start to finish. My big goal was to help smooth the learning curve for anyone who wanted to make their own games.
Fun fact: writing this website ended up changing my career in the years to follow.
In 2019, Charlie Brieger, CEO of Fulfillrite, found my work here and hired me to help with marketing. Fulfillrite is a third-party logistics company that ships a lot of Kickstarter and eCommerce orders. That relationship led to the creation of Pangea Marketing Agency, the company I run today.
So while I’m not actively writing about board games anymore, this site is still online as an archive. And if you want to know what I’m doing now, you can find that below.
More Board Game Resources
So with that in mind, here are a handful of really good websites that you can refer to for more help on your journey. This is up-to-date as of August 28, 2026.
- Stonemaier Games: Run by Jamey Stegmaier, who was one of the first board game creators to start compiling thorough board game design and crowdfunding advice.
- Board Game Design Lab: Run by Gabe Barrett, who has arguably created the most complete resource guide for aspiring game designers online.
- Board Game Design Course: Run by Joe Slack. If you like my blog’s approach to teaching design – starting small and helping you create your very first game – you’ll probably like Joe’s blog too.
- Board Games Maker, The Game Crafter, Make Playing Cards: All are print-on-demand manufacturers that are awesome for creating prototypes.
- Panda Game Manufacturing and Longpack: Both are reputable offset manufacturers for bulk runs of board games.
What I’m Doing Now
Practical Marketing
Practical Marketing is where I publish my current writing on marketing.
I write a lot about SEO, lead generation, marketing attribution and measurement, and AI search visibility. It all centers on one theme: finding out which marketing activities are really winning business.
If you liked the analytical, learn-by-doing style of Brandon the Game Dev, this is probably the closest continuation of it.
Pangea Marketing Agency
Pangea Marketing Agency is the boutique marketing consultancy I founded in 2019.
We work primarily with service businesses on measurement-first SEO and lead generation. Here, we put the Practical Marketing philosophy to work. We start tracking how business comes in. Then we figure out what’s winning good leads and real revenue. From there, we create a marketing plan and help the client execute parts of it they don’t want to do on their own.
It’s shocking how closely this resembles play-testing games. Go figure!
Fulfillrite
I’ve served as Director of Marketing at Fulfillrite since 2019. Yes, that is my face on the how-to videos on YouTube, in my office.
Fulfillrite ships eCommerce and crowdfunding orders. That includes a lot of board game Kickstarter and Gamefound campaigns. My work there has included content, advertising, SEO, lead tracking, attribution, and overall marketing strategy. You might have even bumped into me at PAX or Origins working on their behalf without having known it.
It’s also the direct link between this old board-game blog and the marketing work I do now. Fulfillrite originally found me because of the writing you’re reading here.
Good luck on your board game design journey. I hope the archive and the resources above help you make something you’re proud of.
Frequently Asked Questions
Is Brandon the Game Dev still active?
Not these days. I don’t publish here on a regular basis, but I keep the site online because the archive contains useful material for board game designers and Kickstarter creators.
Is this the same Brandon Rollins who runs Pangea Marketing Agency?
Yes. Brandon the Game Dev was one of my earlier projects. The writing on this site directly led to the marketing work that eventually became Pangea Marketing Agency.
Do you still design board games?
Occasionally, but it is no longer my primary professional focus. Most of my work today is in marketing through Pangea Marketing Agency and Fulfillrite.
The board-game work still influences how I think, though. Game design teaches you quickly that intuition is unreliable. You have to put something in front of real people, observe what happens, measure it, and iterate. I use essentially the same philosophy in marketing.
What happened to Pangea Games?
Pangea Games was my board game publishing work before my career shifted toward marketing. Brandon the Game Dev remains online as an archive of that period and the lessons I learned from designing, crowdfunding, manufacturing, and publishing games. I still have a few copies of the games I made a while back, and a storefront remains up if you’re interested in picking up a copy.
What is Practical Marketing?
Practical Marketing is my current publication at BrandonRollins.com.
It covers SEO, lead generation, attribution, marketing measurement, AI search visibility, and other practical questions about how businesses can determine whether their marketing is working for sure.
What is Pangea Marketing Agency?
Pangea Marketing Agency is the marketing consultancy I founded in 2019. We work primarily with service businesses on measurement-first SEO and lead generation.
Instead of treating traffic and rankings as the end goal, we focus on tracking qualified leads and revenue so clients can see what their marketing actually produces.
How did board game design lead to a career in marketing?
The way all good things do: pure accident.
I started Brandon the Game Dev to document what I was learning about board game design, publishing, crowdfunding, and marketing. In 2019, the CEO of Fulfillrite found the blog and hired me to help with the company’s marketing.
That engagement led to Pangea Marketing Agency, which became my full-time professional focus.
In retrospect, the transition makes sense. Both game design and good marketing rely heavily on testing assumptions against observable behavior instead of trusting intuition.